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Automatic Lead Capture from Instagram & Facebook DMs

AI-powered data capture pulls name, email, phone, vehicle details, and location from natural conversation. Lead scoring assigns hot/warm/cold temperature, context-aware extraction avoids redundant questions, and captured leads sync to GoHighLevel CRM automatically.

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How Lead Capture Works

Every DM is a potential lead — extracted automatically, not asked for manually

Customer Sends a DM

Someone messages your Instagram or Facebook page asking about your services, pricing, availability, or anything else. ChatGenius begins the conversation naturally.

Entity Extraction

The AI scans every message for name, email, phone, vehicle info, location, and purchase intent. It extracts data as it appears in conversation — no forms, no friction.

Lead Scoring

Based on captured fields and conversation signals, each lead is scored and assigned a temperature: hot (ready to buy), warm (interested), or cold (early inquiry). Temperature updates as the conversation progresses.

CRM Sync & Export

Leads automatically sync to GoHighLevel CRM with all fields mapped. Export to CSV anytime, filtered by date, status, or temperature.

Lead Capture Features

Conversational intelligence that turns DMs into your CRM pipeline

AI-Powered Data Capture

The AI identifies and extracts name, email, phone, vehicle (year/make/model), and location from natural conversation. Handles edge cases like phone numbers written as words and emails mentioned casually.

US City-to-State Inference

When a customer says "I'm in Henderson," the system automatically resolves it to Henderson, Nevada. Built-in US city database handles ambiguous city names by prioritizing the customer's likely region.

Lead Temperature

Every lead is classified as hot (explicit purchase intent), warm (interested but exploring), or cold (early-stage inquiry). Temperature updates dynamically as the conversation progresses and more signals emerge.

Context-Aware Extraction

ChatGenius tracks which fields have already been captured. It never asks for information the customer already provided — if they mentioned their name in message 1, the AI doesn't ask again in message 5.

GoHighLevel CRM Sync

Captured leads automatically push to your GoHighLevel account with all extracted fields mapped: name, email, phone, location, and custom fields. New contacts are created, existing contacts are updated.

CSV Export & Status Management

Export leads to CSV filtered by date range, status (new/contacted/converted), or temperature. Manage lead status directly from the dashboard to track your sales pipeline from DM to close.

Use Cases

Auto Detailing

Vehicle + Location Capture

A customer DMs "Can you detail my 2022 BMW X5? I'm in Summerlin." ChatGenius extracts vehicle (2022 BMW X5), location (Summerlin, NV), and marks the lead as hot. The detailer sees everything in their dashboard before responding.

Real Estate

Buyer Intent Qualification

A lead DMs about a listing. Over 3 messages, ChatGenius captures their name, phone, email, target neighborhood, and budget range. The agent gets a hot lead notification with all details pre-filled in GoHighLevel.

Online Coach

Discovery Call Pipeline

A follower DMs after watching a reel. ChatGenius captures their name and email, scores them as warm, and the coach sees the lead in their dashboard. When the lead mentions pricing, temperature upgrades to hot.

Plan Availability

Lead capture

✓

AI data capture

✓

Lead scoring & temperature

✓

CSV export

✓

GoHighLevel CRM sync

✓

See full pricing details →

Lead Capture Questions

What information does ChatGenius capture from DMs?+

ChatGenius uses AI-powered data capture to capture name, email address, phone number, vehicle details (year/make/model for auto businesses), location (city and state with US city-to-state inference), and purchase intent. The AI extracts this data naturally from conversation context — it doesn't ask for each field like a form.

How accurate is the data capture?+

The AI handles data capture with high accuracy, including edge cases like phone numbers written as words, emails mentioned casually in conversation, and implied location references. The system also uses US city-to-state inference — if someone says "I'm in Henderson," it automatically resolves to Nevada.

Does ChatGenius integrate with CRMs?+

Yes. ChatGenius includes automatic GoHighLevel CRM sync out of the box. Captured leads are pushed to your GoHighLevel account with all extracted fields mapped. For other CRMs, you can use the Webhook API add-on ($29/mo) to forward lead events to any system with an API.

How does lead scoring work?+

Each lead receives a score based on the completeness of captured information and conversation signals. Leads are also assigned a temperature: hot (ready to buy, explicit intent), warm (interested but exploring), or cold (early-stage inquiry). Temperature updates as the conversation progresses.

Can I export leads?+

Yes. The Leads section in your ChatGenius dashboard supports CSV export with all captured fields: name, email, phone, location, intent, score, temperature, status, source platform (Instagram/Facebook), and timestamps. Filter by date range, status, or temperature before exporting.

How does ChatGenius handle privacy for captured data?+

All lead data is stored encrypted in the database and separated by account — you only see leads from your own pages. Data is processed in compliance with Meta's Platform Terms. Customers voluntarily share their information in conversation; ChatGenius never scrapes or accesses data outside the DM thread.

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Turn Every DM Into a Qualified Lead

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